People Agency · nice to meet you

Your lifeline to the frontline.

We develop frontline talent and programs that grow people, brands and business. Equal parts HR firm, marketing agency and sales partner.

What we believe

Conversion starts with culture.

Most firms treat frontline teams as a cost to manage. We treat them as the asset that decides whether the program works.

Conversion on the floor 100%

Everything switched on. This is what the program was sold as.

Illustrative model, not measured data. Switch one off, see what the floor does.

The people we represent

The unsung 80% the world depends on.

4 in 5
lack opportunity, tech and autonomy
0%
feel expendable to their employer
+0%
engagement when seen and valued
+0%
fulfillment when seen and valued

Source: published frontline workforce research · peopleagency.ca

Every tag is a frontline worker. Run your cursor across the wall. You've met 0 / 100

What we do

Five ways we work the floor.

We grow people, brands and business through the lens of human potential. Keep scrolling, the till is printing.

* People Agency *
Path to purchase / one receipt
Shift · No. ····
Assisted sales and training
Canvassing and direct engagement
Customer support
Canvassing, community, sponsorship
Trade support, staffing and management
Pop-ups and shopper marketing
Surveys, field reporting, insights
Experiential, events, mobile tours
SubtotalPeople
CultureIncluded
Profit shareWith the crew
TotalPeople, brands and business
Your lifeline to the frontline

The proof, in colour

Where we showed up.

No stock, no renders where it counts. This is the crew, on real floors, this year.

Brand ambassador sampling at a Lindt retail activation

Retail

We staff and run the floor where the sale actually happens. Trained crews who can explain the product, hold a conversation and keep the display honest, not just hand out samples.

  • Trade support
  • Staffing + management
  • Pop-ups
  • Shopper marketing

Our story

We don't tailgate culture. We build it.

PPL is the creation of Stephanie Fournier, who started on the frontline herself. Our talent-first model flips staffing on its head, because clients are buying our people, not our agency. Training, flexible policies and profit sharing, so the crew shares the win.

The PPL crew canvassing door to door in a residential neighbourhood
Team yoga session at the office
The PPL office

Measured live

The shift board never sleeps.

06:00Crew clock-in, coverage confirmedEvery door, every market
11:20Surveys syncing from the floorIntelligence, live
15:45Results posted to your portalNo waiting for the wrap report
NowTransparent pricing, profit shared with the crewEveryone wins together

Attention is our whole business. The board is how you see it.

PPL Portal Live · 00:00
0%
Coverage confirmed
0
Doors today
0
Surveys synced
+0%
Conversion lift
Crew on the floor, by hour
Sample data · the live Portal shows your program